American Friends Of British Art

American Friends of British Art (AFBA) is a nonprofit organization dedicated to preserving and restoring historic art and architecture in Great Britain. With chapters in Palm Beach, Florida, and Washington, D.C., AFBA raises funds and awareness for projects related to British art and heritage, promoting its mission across both locations.

McCaskle and Partners (M&P) played a crucial role in redesigning the website for American Friends of British Art, ensuring both brand familiarity and an enhanced user experience. By incorporating elements such as the color palette, logo, and typeface, M&P successfully maintained consistency with the organization's established identity. Moreover, M&P's focus on a seamless user experience and faster page loading times further improved the website's functionality. By streamlining navigation and optimizing performance, M&P created an efficient and enjoyable online experience for visitors accessing information about the organization and its initiatives.